Category: 01 – Project Pages

Beyond the Film

Beyond the Eternity Film

Eternity is more than a film!  Here are some of the Historical, Community, Cultural, Arts, Educational and Social events planned around the ETERNITY story.

photo Murray Harris
photo Murray Harris
Remo Giuffre
REMO General Store
Remo Giuffre REMO General Store
(c) David Lever.
(c) David Lever.
Eternity Editorial.
Eternity Editorial.
Eternity Postcards.
Eternity Postcards.
Eternity Cafe, Town Hall Menu.
Eternity Cafe, Town Hall Menu.
Eternity Cards.
Eternity Cards.
Eternity. (c) Elizabeth Meyers.
Eternity. (c) Elizabeth Meyers.
photo Richard Attieh
photo Richard Attieh

ETERNITY DAY celebrates the first day Eternity was chalked on Sydney's streets:
• Eternity written across Sydney's sky
• Eternity on Sydney's streets
• Film screenings
• Art / painting exhibitions
• Public concerts and performances
• Short story competition
• much, much more

ETERNITY ORAL HISTORY is a collection of Eternity stories in audio format and online:
• Told by the people with first hand experience of Arthur Stace and Eternity
• Captures the significance of Eternity across a number of areas in society
• To be available to schools, libraries, historians and historical groups
• Supported by the Royal Australian Historical Society

MUSEUM INSTALLATIONS featuring original artefacts and stories:
• Collected from people connected to the Eternity story
• That tours to schools and local libraries across Australia
• That celebrates the influence Eternity has on our national identity

TOURISM MATERIALS telling the Eternity story to tourists across Sydney:
• 'Walk & Chalk' Tours
• Flyers and PostCard distribution

• Promotion in Hotels
• Promotion in Eternity themed buildings
• Online and social media promotion

EDUCATION RESOURCES corresponding to the Australian School Curriculum in:
• History
• Cultural Studies
• Art
• English

SPECIAL SCREENINGS to promote Eternity (film and events) to key audience groups:
• Red Carpet Launch Event
• Sponsor and Supporter Screenings
• Film and Television Industry Screenings
• Media Screenings

KEY PERSONNEL
EXECUTIVE PRODUCER & DIRECTOR
Richard Attieh
BUSINESS DEVELOPMENT
Josh Reid
DIRECTOR OF PHOTOGRAPHY
Mick Eady
LOCATION SOUND & AUDIO POST
Trevor Beck
STORY CONSULTANTS
Elizabeth Meyers
Roy Williams


MARKETING & DISTRIBUTION
• National Broadcast
• Media Publicity & Engagement
• Social Media Marketing & Impact Campaign
• Targeted Screenings to Key Audience Groups


ENGAGEMENT EVENTS
• Eternity Day
• Museum Installations
Walk & Chalk Historical Tours
• Walking App
• Tourism Materials
• Education Resources
• Special Screenings


TARGET AUDIENCE
• Males and Females 55 yrs + who saw Eternity on the street
• Males and Females 35-55 yrs who saw Eternity on the Bridge
12-16 yr old School Students in grades 6-10


AUDIENCE PROFILE
• Retirees
• Empty Nesters
• High disposable income
• Patriotic
• Australian History Enthusiasts
• Educators and Students
• Sydney's Business Community
• Management Professionals
• City dwellers
• Artists / Street Artists
• Musicians


 

CONTACT:
Richard Attieh
Executive Producer
02 9966 9596
0407 708 466
richard@tvgroup.com.au


Josh Reid

Business Development
02 9966 9596
0434 841 234
josh@tvgroup.com.au

About the Film

Eternity Film

The story of ETERNITY provides a unique perspective on our national identity.  This one word features in key moments and at major turning points in Australia's recent history dating back over 85 years ... and is set to continue well into the future.

City of Sydney Archives
City of Sydney Archives
photo Richard Attieh
photo Richard Attieh
photo Murray Harris
photo Murray Harris
source Sydney Dictionary
source Sydney Dictionary
Richard Attieh
Producer
Richard Attieh Producer

ETERNITY has influenced Australia and parts of the world in the most diverse and unusual of ways since appearing on the Sydney Harbour Bridge and in the 2000 Olympic Games.

Many public works featuring ETERNITY have been created over the past 20 years adding to our national story and continuing to shape our identity today.

We go back to 1932 and revisit major historical events of the 20th Century, and look forward to the future of ETERNITY across Australia. 

Why was ETERNITY embraced?  How did it stand the test of time? What did it represent to an emerging international city? What does it tell us about our past, present and future? And what does this say about us?

COMPLETED INTERVIEWS include:
Ignatius Jones (Millennium Fireworks)
• Ric Birch (Sydney Olympic Games)

Amylia Harris & Glenn Terry (Darlinghurst Theatre Company)
Peter Tonkin (Architect of Eternity Playhouse Theatre)
Remo Giuffre (Founder, Remo Store)
 Frank Sartor (Sydney Lord Mayor, 1991-2003)
Matthew Peet 'Mistery' (Australian Hip Hop & Graffiti Artist)
Ruth Ridley (daughter of John Ridley - who inspired Mr Eternity)
Steve Bartlett (Baptist Church)
Elizabeth Meyers (daughter of the man who discovered Mr Eternity)

CONFIRMED INTERVIEWS include:

• Eddie McGuire (Host of Channel 9 Millennium Fireworks program)
Colin Buchanan (Country Musician)
Russell Morris (Rock Musician)
George Semaan (Eternity Cafe)
• Shirley Fitzgerald (Sydney Dictionary)


 

This one word written on the streets by Arthur Stace for over 35 years has etched its way into Sydney's DNA, and is the inspiration for hundreds of books, magazines, articles, graffiti artworks, songs, poems, paintings, cafes and restaurants across Australia and around the world.

In New South Wales, Sydney has the Eternity Playhouse Theatre, Eternity Restaurant at Central Train Station, Eternity Cafe at Town Hall, and many plaques, paintings and signs that echo ETERNITY across the city.  And Griffith, an outback town, is the home of the Eternity Wine label.

Canberra has Eternity House and the National Museum of Australia was the home of a permanent Eternity Gallery (2001-2017) which told the stories of over 130 people who captured the emotional heart of Australia.

Victoria is the home of the Eternity Tapestry designed by Martin Sharp and woven by the Victorian Tapestry Association.

Queensland is the headquarters of the Eternity Truck - which is used by Australian Country Musicians as they take their music to the outback.

Around the world, Moldova has an Eternity Cafe, and Queens, New York is the home of the Eternity Banksy painting.

Eternity Playhouse Theatre
Eternity Playhouse Theatre
photo Richard Attieh
photo Richard Attieh
source Steve Grace
source Steve Grace
Banksy, New York.
Banksy, New York.

Why does ETERNITY continue to be a phenomenon in Australia and around the world?
What does ETERNITY represent to humanity?
And what does this say about us?


 

CONTACT:
Richard Attieh
Executive Producer
02 9966 9596
0407 708 466
richard@tvgroup.com.au


Josh Reid

Business Development
02 9966 9596
0434 841 234
josh@tvgroup.com.au

TARGET AUDIENCE
Males and Females 55 years + who remember Eternity written on the street 
• Males and Females 35-55 years who remember Eternity on the Sydney Harbour Bridge
• 12-16yr old School Students in grades 6-10

Contact

photo Murray Harris
photo Murray Harris

Australian Television & Media Group
+61 2 9966 9596
tv@tvgroup.com.au

Production & Distribution
Richard Attieh
+61 407 708 466
richard@tvgroup.com.au

Business Development & Sponsorship
Josh Reid
+61 434 841 234
josh@tvgroup.com.au

 

 

 

 

 

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